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Displaying items by tag: blogging
Tuesday, 10 May 2011 14:09

Blogging for business

The other day I interviewed Wendy Lewis, president, Wendy Lewis & Co Ltd, Global Aesthetics Consultancy, www.wendylewisco.com about the art of blogging for Cosmetic Surgery Times magazine.

 

While she was talking about how cosmetic and plastic surgeons can best create and use blogs, any person in business can use these simple tips: 

 

  • Blogging should be about a topic of interest and within your expertise.
  • Remember to use key words in your blogging, but not so much that the content becomes impossible to read and you lose the message.
  • Good fodder for blogs: timely news topics and trends. Remember, blogs should be current.
  • Stress education over promotion in your blog content.
  • Consider writing unique content. Google doesn’t like duplicated content. If your blog post is something you pulled off another website, that’s not going to help you.

 

Thanks, Wendy!

Published in Writing style